# PWSGROUP extracted logo assets

These files were extracted from the current-logo artwork on PDF page 4 of
`PWS Brand Guideline.ai`. All SVG artwork is converted to paths, so it does not
depend on local fonts. PNG files use a transparent background.

## Asset families

- `pws-logo-vertical-*`: full current logo with `People Want S` below.
- `pws-logo-horizontal-*`: full current logo with a divider and the tagline
  stacked at right.
- `pws-logo-core-*`: logomark plus `PWS GROUP`, without the tagline.
- `pws-logomark-*`: the three rounded rising shapes only.
- `pws-wordmark-*`: `PWS GROUP` only.

Each family is supplied as `color`, `black`, and `white` SVG and PNG variants.
White files are intentionally invisible on a white canvas and are intended for
dark or sufficiently contrasting backgrounds.

## Actual colors in the source logo artwork

- first logomark shape: `#261515` (present in the artwork but omitted from the
  documented palette)
- second logomark shape: `#7C1515`
- third logomark shape and `PWS`: `#C11B27`
- `GROUP`: `#3A3232`
- tagline and horizontal divider: `#999393`

## Required spacing and minimum sizes from the guideline

- Clear space: reserve `X` on all four sides, where `X` is defined visually by
  the height/diameter of the `O` in `GROUP`.
- Minimum print logo: `38 mm × 21 mm`.
- Minimum display logo: `160 px × 89 px`.
- Minimum display icon: `120 px × 120 px`.

Do not distort, rearrange, recolor, or recreate these paths with a substitute
font. Resize proportionally.

